Rayna and Luke have gone public with their relationship, and Luke is really bonding with Maddie and Daphne, especially Daphne, who is enjoying the father figure with a lack of Teddy in the picture. Luke has casually bought Rayna a freaking NASCAR ad on the actual car and invited her to perform her new single and announce her album drop date at a private sponsor showcase he’s playing. Rayna spies Sam Boone, who is basically Mr. Walmart, and decides to woo him for shelf space, offering to show him round the Opry etc. It’s all going well until he tells her that shelf space is decided over a year in advance so she won’t be able to get any. However, growing public outcry against Juliette means Sam decides to stop stocking her albums and he tells Rayna her albums can replace them; one withering look from Maddie and she declines, not wanting to do business the Edge Hill way (girl there’s this thing called iTunes, you’ll be fine). It’s clear also that Luke is pro-Rayna despite being signed to Edge Hill and Jeff is furious, attempting to block off her release with those from Edge Hill.