6 min read
6 min read

On her Guts World Tour, Olivia Rodrigo and tour manager Marty Hom funded free therapy sessions for the entire crew, both on tour and during breaks. The initiative reflects her commitment to mental wellness, rooted in her own experience and family background.
Guitarist Daisy Spencer said it was a game‑changer: “I have never had anything like that… it reignited the importance of therapy to me,” calling Rodrigo the dreamiest boss ever.

Spencer told The StageLeft Podcast that having therapy access allowed her to address long-buried issues. She shared that she used sessions “once a week, once every other week,” even off the road.
Her emotional revival was so significant that she called the program “one of the coolest things that has ever happened on tour.” Rodrigo’s gesture pushed mental health care from stigma to celebration backstage.

Olivia’s approach marks a shift from the rock‑and‑roll excesses of past tours. Instead of chaos, her tour featured care, therapy over excess.
Veteran performers and newer stars alike are watching as Rodrigo’s model puts crew well‑being in the spotlight. It’s a mindset change fueling industry-wide conversations about touring mental health.

The Guts tour’s 102-date run grossed nearly $196 million and featured therapy as a core element behind the scenes, not just the spotlight. Each stop became a checkpoint for emotional care.
Rodrigo’s father, a therapist, inspired her to normalize mental health support. Her investment in the crew reflects a broader trend: touring life doesn’t have to come at the cost of emotional health.

Olivia Rodrigo’s father, Chris Rodrigo, works as a family therapist. Growing up in that environment helped her see therapy as a normal and valuable tool, not a last resort.
That upbringing carried into her touring life. Crew members say Olivia’s openness around emotional wellness came from home, creating a culture where checking in mentally was as routine as a soundcheck.

Guitarist Daisy Spencer shared that she’d previously avoided therapy, but the free access on tour helped her reconnect with her mental health.
“It reignited the importance of therapy for me,” she said. Spencer now sees therapy as an essential tool, not just for artists but for anyone under pressure. Rodrigo’s decision, she added, created a rare and empowering safe space backstage.

Rodrigo’s wellness-first model is starting to ripple across the industry. Veteran tour managers and younger artists alike are discussing how to bring mental care into their road life.
From group check-ins to access to licensed therapists, crews are reconsidering how they work and how they recover. Rodrigo’s team may have planted a seed for a touring culture that values mental health as much as logistics.

On the Guts tour, mental health wasn’t treated like an add-on. Crew said therapy was integrated into their routines, not something they had to ask for or justify.
That small shift, access without stigma, made a big difference. For Rodrigo, emotional safety isn’t separate from production excellence. It’s a foundation for the entire creative process to thrive.

During a recent episode of The StageLeft Podcast, Lily‑white insights flowed as guitarist Daisy Spencer opened up about therapy on tour. Spencer explained how Olivia Rodrigo arranged ongoing sessions, even during off‑days.
“Honestly, that was one of the coolest things that has ever happened on tour,” Spencer said. She described how having regular access to therapists helped her unpack old trauma and prioritize mental wellbeing.

Sources confirm Rodrigo didn’t limit therapy to tour dates; sessions remained available during breaks, too. Crew members had consistent support, a stark contrast to standard backstage routines.
Spencer noted the resource was a lifeline. “I utilized the crap out of that,” she said, noting the allocation of free therapy reignited her commitment to mental health, both on and off stage.

Crew members praised Rodrigo and tour manager Marty Hom for making therapy a shared, stigma‑free resource. Many say it set a new gold standard in how tours care for emotional health.
Industry watchers point out that Rodrigo’s approach, integrating personal growth into logistics, challenges how teams function. Providing care became as routine as sound checks or catering, signaling a shift in tour culture.

Major outlets highlighted Rodrigo’s tour as a turning point in glamorizing mental health care. Coverage noted how the artist’s move reflects a wider music industry push toward crew wellbeing.
Analysts say her visible investment sends a clear message: mental health isn’t optional. By normalizing therapy, Rodrigo aligns her brand with compassion and care behind the scenes.

Artists, fans, and industry veterans alike applauded Olivia Rodrigo’s decision to invest in therapy for her touring crew. Many called it a model for future pop tours.
Rather than waiting for a crisis, Rodrigo made emotional care proactive. Her quiet generosity showed that crew support doesn’t have to be loud; it just has to be real, consistent, and built into the foundation.

In the music world, riders often list gear, snacks, or lighting cues. Olivia’s tour added mental health resources to that list, something few artists prioritize.
From therapists on call to emotional safety check-ins, her Guts tour reshaped what backstage support can look like. It’s a shift many hope becomes standard, not exceptional.

With therapy included on her tour, Olivia Rodrigo isn’t just selling out stadiums; she’s setting standards. She’s showing that care for the people behind the scenes can be just as important as center stage.
By supporting her team this way, Rodrigo proved that kindness doesn’t weaken production; it strengthens it. Her model isn’t just generous. It’s sustainable, smart, and powerfully human.
And speaking of smart moves, Gabrielle Union just revealed the surprising first thing she bought after making it big. It’s not what you’d expect from a rising star.
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This slideshow was made with AI assistance and with human editing.
Lover of hiking, biking, horror movies, cats and camping. Writer at Wide Open Country, Holler and Nashville Gab.
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