Dierks Bentley announces 2015 summer tour with Kip Moore, Maddie & Tae and Canaan Smith by jumping in a freezing cold lake

So how did you announce your tour? Dierks Bentley announced his 2015 Sounds of Summer Tour with the annual Polar Plunge, inviting opening acts Kip Moore, Maddie & Tae, and Canaan Smith to jump into the Percy Priest Lake in Nashville as part of their initiation.

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