What Exactly is Involved in Migrating eCommerce Platforms?

When your ecommerce business has reached its ceiling, you need professionals with experience in migrating ecommerce platforms to expand your horizons. It’s very common for online retail enterprises to outgrow the limits of the platform they started out on and when that happens, certain functional limitations can cause malfunctions, slowdowns and ultimately, lost revenue.

Getting your migration right is key, as there’s a lot at stake, but what exactly is involved? Here we look at some of the key elements. By reading on, you’ll get a clearer understanding of the complexities of moving ecommerce stores from one place to another.

Where to Move to When Migrating eCommerce Platforms

The first you need to consider when considering a new ecommerce platform is which of the many available is right for you. When thinking about enterprise ecommerce, you should be looking for a SaaS option that features open API, so that you’re able to customize at the same time as enjoying the benefit of the integrated functionalities.

The next step when migrating ecommerce platforms is to send a request for a proposal to your shortlisted companies. You should be sure to ask as many questions as you can to ensure you’re choosing the right company.

Evaluating your Total Cost of Ownership & Forecasting

Another part of what’s needed when migrating ecommerce platforms is to build a forecast model that typically needs to cover the first three years on the new platform. It’s wisest to plan for zero growth during the first two quarters so that you know that your budgets are in line with reality.

You’re also going to need to give some thought as to the functions, integrations and 3rd party apps that need to be included on the new platform. This is a vital step, as you map out every touchpoint between your new platform and all of your company’s systems.

Stakeholder Input During Migrating Ecommerce Platforms

What also must be considered during migration is that every remote provider and department within your organisation needs to provide their input, so that no important features are missed. When making your final decision on who to use, you need to ensure they have the capacity to deal with data migration, testing and everything else that goes with it.

Eventige Helps Migrating Ecommerce Platforms to Go Smoothly

When you migrate an ecommerce platform, there is a lot that needs to be done right. Depending on your business, it can be a challenging and costly process. However, with some expert help, the process of migrating ecommerce platforms is made simpler and much less problematic. That’s because they know where all the pitfalls are and how to avoid them.

At Eventige Media Group, we have years of experience in ecommerce and are well placed to help you with all of your needs, including relocating to a new platform. You can trust in us to get the job done and get the job done well so that you can concentrate on your core business.

If you would like to know more about anything discussed here, visit us online at www.eventige.com, where you’ll also find details of our entire range of digital marketing services. Thanks for reading. We’ll see you again next time.

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