There are few people who can move me the way Staff Sergeant Joey Jones (retired) has over the last several weeks of having him on my radar. I spoke with Joey about Boot Campaign and his upcoming projects (Boots on the Beach and Pushups for Charity) recently and was extremely touched by the number of artists who have signed on with Boot Campaign in support of the amazing organization.
Over Memorial Day Weekend, Joey headed to Ocho Rios, Jamaica, and alongside the inspiring retired Sergeant were Sony artists Chris Young, Jerrod Niemann, Tyler Farr, Casey James, Cam, Josh Dorr, and Logan Mize. CMT‘s Katie Cook also made the trip, serving as the emcee for the event, which additionally included an appearance by Taya Kyle, the widow of American Sniper Chris Kyle.
Boots on the Beach was a resounding success and served as the kickoff to a summer filled with special Boot Campaign events. The next focus of the organization is Pushups for Charity, a ninety day challenge (May 16th through August 16th) that encourages teams of individuals to join forces to complete as many pushups as possible in a ninety-second time period. Teams raise money for the charity by gaining sponsors via personalized Crowdrise pages.
For information about how you can get involved with Boot Campaign and follow suit of the selfless Sony artists who have shown their support for the organization’s missions, click here. We would love to see your teams’ photographs from Pushups for Charity, so if you participate, please tweet them to Nashville Gab and Boot Campaign.
Established in 2009, the Boot Campaign is a national 501(c)(3) charitable organization dedicated to promoting patriotism for America and our military community; raising awareness of the unique challenges service members face during and post-service; and providing assistance to military personnel, past and present, and their families. Retail sales of combat boots, apparel and mission-focused merchandise, general public donations and corporate sponsorships fund programs that support military families. These efforts extend to all generations of military personnel who endure significant physical, emotional and circumstantial hardships resulting from their service and sacrifice.