Diet Coke pulls promotion featuring Taylor Swift for a very funny reason

Taylor Swift diet coke

Now this is classic!

I'm sure most of you are aware that Taylor Swift is a spokesperson for Diet Coke and part of their "You're On" campaign. You may have also at some point saw the soda brand's commercial starring the singer where several young people, including Swift, face their fears by drinking a Diet Coke. The tag line to the commercial was "you're on."  

Taylor Swift helps little girl with her bucket list

Unfortunately, television commercials don't always translate to print ads and what looks good on T.V. ends up being a downright oops in print. Coke has found that out the hard way and has been forced to pull the "You're On" campaign after their shiny new billboards turned out looking more than a little bit like they were pushing illegal drugs. 

You're on cokePhoto: Marketing Mag

While the billboards are probably right on the money in terms of how addicting soda can be, the company wisely decided that they wanted to distance their product from, you know, cocaine and have now reportedly pulled the campaign

I'm sure Taylor will be just fine through this very funny Coca-Cola oops moment, but there's no word on if she will star in any of the company's future campaigns. 

Share on facebook
Share on twitter
Share on pinterest
Share on linkedin
Share on reddit

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Trace Adkins announces 2020 The Way I Wanna Go Tour

Country icon Trace Adkins has sold 11 million albums over the last two decades with hits like “You’re Gonna Miss This” and “Every Light In The House Is On” fueling his live shows. With a new album on the horizon, Adkins is taking the music to the people in 2020 on his new tour, The Way I Wanna Go Tour 2020.

Read More »

Kenny Chesney has built a career on offering hope, passion and the straight-cut joy of being alive. “American Kids” celebrated the exuberance of being young, truly original and coloring outside the lines. “Get Along” not only captured the reality of how much sweeter life is by coming together to create a community, but inspired a PSA which amassed close to three billion viewings for

Read More »
Close Menu