Vevo is kicking off 2014 on the right foot with Lucy Hale as its first LIFT artist of the year.
The world’s leading all-premium music video and entertainment platform, with over 5 billion monthly views globally, put the spotlight on the country singer and Pretty Little Liars star as part of its emerging artists program, which has featured artists including Fifth Harmony, Kendrick Lamar, Kacey Musgraves, One Direction and more.
Since January 13th fans have been able to get to know Lucy through exclusive interviews, performance videos and behind-the-scenes footage on a dedicated page across Vevo’s apps, Vevo.com and syndication partner web sites.
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Today’s premiere of “Get To Know: Lucy Hale,” brought to you by McDonalds, gives fans the inside scoop on Lucy’s favorite food, first live music experience, her family, favorite social media outlet and more!