Danielle Bradbery lands Skechers endorsement deal


Well Big Machine Records is now officially taking over the shoe industry. 

Earlier this year, it was announced that Taylor Swift had struck a deal with the shoe company Keds. Now comes word that her label mate, "The Voice" winner Danielle Bradbery, has also struck a deal with a shoe company. 

Yesterday, it was announced that Danielle Bradbery has been named the new face of BOBS from Skechers and will be featured in print and television ads starting in the spring of 2014. 

BOBS is a charity shoe line from Skechers. The company gives new shoes to children in need whenever someone purchases a pair of shoes from the BOBS line

"This has been an incredible year – I never thought I would have a record deal so quickly and appear in campaigns for Skechers. BOBS shoes have helped so many children in need with their donation program and I love the fact that it really is a simple way for anyone to give back. There is so much need out there and it's wonderful to be part of such a positive movement that impacts people's live," Danielle said in a statement. 

Incredible year indeed. Fans can pick up Danielle's debut album now

[Photo: Skechers]